Creating meaning, memories, and motivation A good change management strategy has many components, including a solid stakeholder analysis framework, a network for creating and empowering change advocates, and feedback channels to measure adoption. Perhaps the most important and undersold element, though, is storytelling. There are three key ways that storytelling helps drive organizational change: meaning, […]
Tag: Change communications
How acronyms kill productivity and undermine trust
While the prevalence of corporate jargon and acronyms is easy to laugh off, it’s a real problem that has real costs for organizations in the form of time, misunderstanding, and distrust.